Copywriter & Digital Content Strategist — Sacramento, CA
Words that fill the box. Words that do the job.
I write SEO category pages, product copy, email, and brand narrative for retailers that measure whether it worked — Lumens, Dollar General, Shipt. Roughly 8,000 product descriptions to start, then a marketing team, then the search strategy behind it.
- Now
- Marketing copywriter, Inszone Insurance
- Focus
- SEO, e-commerce, email, brand, editing
- Education
- BA English, CSU Sacramento
- Based
- Sacramento, California
Selected work
The short version
I started at YDesign Group writing sixteen luxury product descriptions a day — about 8,000 over two years — and editing the output of a five-writer team. When the company became Lumens, I moved to marketing and took over organic search: 100+ category pages, 60+ migrated articles, 100+ designer biographies, daily email for consumer and trade.
Since then, contract SEO work for Dollar General and Shipt, and now marketing copy at Inszone Insurance. Retail, e-commerce, insurance — the through line is that all of it ships on a deadline and gets measured against a number.